EKA

Specialising in the reinstatement of public highways, mainly for utility companies, after 20 years EKA’s identity was dated and in need of a total refresh. They required a design that is very modern, energetic, progressive and that also reflects their environmental focus. The finished design uses an interesting mix of a strong typeface in a corporate shade of blue with the lower case e as a counterpoint. The device is leaf-shaped but also hints at roads and landscape.